Article Summary | Dennis Clayson says people have a love-hate relationship with television ads. Advertisers try to break through the barrage of advertising, but research often proves consumers don't buy everything "as seen on TV." |
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Subject(s) |
We love to hate 'em -- so just how effective are they?
Type | Publication | Issue | Volume | Number | page |
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News | Public Relations News Release | Monday, May 15, 1989 | 1988 | 473 | 1 |
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