IndexUNI: Database of University Articles

Look deeply into the ad and buy-buy-buy, subliminal advertising.

Article Summary
Dennis Clayson says he isn't surprised by the new findings, since subliminal messages haven't been proven to be that effective. Advertisers claim they aren't being used, many examples can be found.
Subject(s)
Type Publication Issue Volume Number page
News Public Relations News Release Monday, June 25, 1990 1990 711 1

Questions about this service?

Contact Jaycie Vos, University Archivist
jaycie.vos@uni.edu | (319) 273-6307

 

1227 W 27th Street
Cedar Falls, Iowa 50614
(319) 273-2838  | LibAskUs@uni.edu