Young consumers hold negative view of obese salespersons in Northern Iowa study.
Article Summary:
College students perceived obese employees as lazy, unkempt, untidy, and lacking ambition, self discipline and self-care, according to Michael Klassen, survey co-director and UNI assistant professor of marketing.
| Type | Publication | Issue | Vol | Num | Page |
|---|---|---|---|---|---|
| News | Public Relations News Release | 1988 | 472 | 1 |