Young consumers hold negative view of obese salespersons in Northern Iowa study.

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Article Summary:
College students perceived obese employees as lazy, unkempt, untidy, and lacking ambition, self discipline and self-care, according to Michael Klassen, survey co-director and UNI assistant professor of marketing.
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Type Publication Issue (click for contents) Vol Num Page
News Public Relations News Release 1988 472 1